Rich is the Chief Executive Officer of Fujifilm Sonosite, the global leader in Point of Care Ultrasound (POCUS). Point of Care brings imaging technology to the patient’s bedside, offering immediate answers and needle guidance to care givers in specialties such as Emergency Medicine, Anesthesia, Critical Care, Orthopedics, and many others.  

“Born of the Battlefield”, POCUS was originally created by Sonosite from a Department of Defense grant to enable immediate imaging and answers for injuries on the battlefield.  Once physicians saw the value of ultrasound, POCUS spread quickly to treat any patient, anywhere, at any time.  POCUS remains the fastest growing segment of medical imaging due to the tremendous value that ultrasound delivers to patients.

Rich has over 25 years of progressive healthcare leadership experience.  He started his career as a financial analyst, but he has branched into business operations, marketing, sales, operations, and general management before being named CEO of Fujifilm Sonosite.

Rich is a passionate advocate of life science industry, and he currently serves as Chair of the Board of Directors for Life Science Washington.  He is also on the Executive Board of the Medical Imaging and Technology Association (MITA) as well as a board member for the world’s largest medical technology association, AdvaMed.  Rich strongly believes in the enormous potential of startup companies and serves as a mentor to several leaders in healthcare.

Rich earned his MBA from the University of Pittsburgh’s Katz Graduate School of Business and a BA in Economics from the University of Michigan. At Michigan, he was on the varsity swim team and was part of 2 Big Ten Championship Teams.  Originally from Pittsburgh, he has been a resident of Washington State since 2000 and makes his home in Downtown Kirkland.  Rich and his wife Suzette have two adult daughters.