A veteran of the music and entertainment industry, Jordan Schur has garnered a reputation for creating and overseeing innovative and highly profitable ventures.

Schur's first major success was founding Flip Records, a label he created in 1994 that launched the careers of world-renowned artists such as Limp Bizkit and Staind, among others.  To date Flip Records has sold over 60M albums worldwide.  

In 1999, the 35 year-old Schur took over as President of Geffen Records, at the time making him the youngest label head in the music industry, quickly relaunching the label to great success. In 2003, Schur became as well the President of MCA records, and shortly after as well oversaw the acquisition of DreamWorks Records, with both respected, established companies absorbed into the newly comprised Geffen Records label. Under Schur’s oversight during his tenure, the newly relaunched Geffen Label drove over $2B in revenue for the Universal Music Group. Geffen artists at that time included Beck, Blink-182, Enrique Iglesias, Snoop Dogg, Nirvana, Guns And Roses, Peter Gabriel, Mary J. Blige, Weezer, The Roots, Counting Crows, Nelly Furtado, among others.

After departing Geffen Records in 2006, Schur went on to found Suretone Entertainment Group. The multifaceted company comprised Suretone Records, SJS Management, Suretone Publishing, and Suretone Entertainment.  Suretone Entertainment Group artists past and present include The Cure, New Found Glory, Angels And Airwaves, From First To Last, Shwayze, Chris Cornell, Fleetwood Mac, ZZ Top, Collective Soul, DED, and Sayyi, among others.

In 2012, Suretone Entertainment Group expanded to include Suretone Pictures with a roster of film and tv projects. Suretone Pictures film releases include in 2013 the acclaimed ‘Pawn Shop Chronicles’, starring Paul Walker, Matt Dillon, Elijah Wood, Brendan Fraser, Norman Readus, among an ensemble of actors, and directed by Wayne Kramer. In 2019, Suretone Pictures released  ‘The Kid’, starring Ethan Hawke, Chris Pratt, Dane DeHaan, Jake Schur, Leila George, directed by Vincent D’Onofrio and released by Lionsgate Films Entertainment. In 2020, Suretone Pictures recently released ‘One Nation Under God’, a film about spiritual faith in one’s decisions and the widely debated issue of freedom of speech. Suretone Pictures films in current development include the horror film ‘Creepers’, based on the best-selling book by David Morrell, and to be directed by acclaimed director Marc Klasfeld; ‘Revenge Wedding’, a romantic comedy based on a nightmare wedding; and the film ‘Maybe Someday’, with script written by Dean Sams, the lead member of the multi-platinum, Grammy Award-winning, legendary recording artist Lonestar, with the film to be produced by Schur.

In 2009, Schur partnered with longtime friend David Mimran to form Mimran Schur Pictures, with a view to pursuing movie development and production deals in line with their unique creative vision. MSP's first film was ‘Stone’, released by Overture Films in 2010. The explosive psychological drama starred Robert DeNiro, Edward Norton and Milla Jovovich. In 2011, Moving Pictures Film and Television released MSP's second feature, ‘Henry's Crime’, a deadpan caper film starring Keanu Reeves, Vera Farmiga and James Caan. In 2011, MSP partnered with Lionsgate to release ‘Warrior’, an action-packed family drama starring Tom Hardy, Joel Edgerton and Nick Nolte, who received an Academy Award nomination for his haunting portrayal of an alcoholic father. Mimran Schur Pictures also has produced and released other notable films such as ‘Rapturepalooza’, starring Anna Kendrick and Craig Robinson, which was released by Lionsgate Films Entertainment. In 2018, Mimran Schur Pictures in association with Sony Pictures Entertainment released the buddy comedy film ‘Holmes & Watson’, starring Will Ferrell and John C. Reilly. In 2019, Mimran Schur Pictures in accordance with Suretone Pictures as well released The Kid. Mimran Schur Pictures upcoming slate of films is quite extensive, with several notable projects including the film ‘Five Against A Bullet’, which shall be produced by Schur, David Mimran, and Lorenzo Di Bonaventura (‘Transformers’).